Contact: John McLendon
Director, Marketing & Communications
FOR IMMEDIATE RELEASE
Leaders Gather Around “Blueprint for Lasting Change”
Greensboro, NC, September 19, 2012 – Today, United Way of Greater Greensboro presented its “Blueprint for Lasting Change” at N.C. A & T University’s Alumni Event Center. United Way presented an overview of objectives and strategicplans for adding new community goals beyond fund raising.Community leaders, United Way agencies and other business partners gathered to participate in the kick off event which also unveiled its collaborative goal setting plan and its own campaign target.
Two years ago after United Way presented the Voices. Choices.Human Service Needs Assessment that identified four human service priorities. Community and agency leaders, worked together to develop community level goals to address these priorities. United Way also announced new funding strategies.The new strategies will be measureable and will directly relateto community goals that have been and are being set in the areasof Education, Income and Health. “We are becoming conveners and facilitators by working with community partners to set and achieve community level goals for greater impact. And, we are building stronger relationships with donors to maximize their time, treasures and voice” stated Sue Cole, Chairman of the Board of United Way of Greater Greensboro.
Richard L. “Skip” Moore, President of the Weaver Foundationserved as moderator for a panel discussion among educators and agencies. They discussed how different interests and groups in the community have come together collectively to produce a positive impact in the community by addressing these human conditions.
United Way announced new strategies for funding agency programs and a community wide mentoring initiative, “Mentoring Matters” which align with AchieveGuilford goals. United Way partner agency, Communities In Schools, also announced the first year success of the new African Americanand Latino male initiative. This mentoring program at Wiley Elementary School, included nearly 50 2nd to 5th grade boys thathave been mentored since January, 2012. As a result of United Way and after school supports, these boys dramatically improved their success in school. 92% of the boys mentored passed the math End of Grade test and 75% passed the Reading End of Grade test. “Our track record shows that when we all work together, our kids win”, stated Tony Watlington, Strategic Planning Director of Guilford County Schools.
United Way also shared successes achieved in its five year Thriving At Three initiative which is focused on at risk children,aged 0 to 3, to ensure they achieve critical milestones in their health and developmental behavior. Results include the opening of the Born Learning Trail, in the Claremont Courts Community, as well as starting the Raising A Reader forClaremont Courts, two local daycare centers and Jones Elementary School.
“In order to make a significant change in community conditions in these programs and many of the strong traditional programs that United Way funds in these areas, we must be able to measure progress consistently and collectively and we must harness the power of volunteer contributions as well as financial contributions” said Keith Barsuhn President & CEO of United Way.
To support the changes as well as build capacity in the existing 89 programs and initiatives funded by United Way, Chancellor Harold Martin of North Carolina A&T State University and2012 United Way Campaign Chair announced a fundraising goal of $11,000,000, which is a 3.5% increase over last years resul
United Way of Greater Greensboro supports 89 programs and initiatives through 29 member agencies and partners meeting critical needs in our community in the areas of education, income and health. 2012 marks the 125th birthday of the United Way. In 1887, in Denver, CO, United Way became one of the most important social inventions in history and sparked a movement that established United Way. In 2012, United Way of Greater Greensboro celebrates 90 years of local investments.
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