United Way Community Survey Indicates Poverty as a Significant Problem in Greater Greensboro

United Way combining survey results with additional community findings related to racial equity and justice to create strategic plan addressing poverty 

Greensboro, NC (September 25, 2020) –United Way of Greater Greensboro (UWGG) is pleased to announce 1,200 caring residents recently participated in a communitywide survey that will help its strategic planning efforts to lift children, adults, and families out of poverty.  

The survey which was released in the Spring asked people to identify local social issues they believed needed to be addressed, their overall opinion of UWGG, and how best to engage the community in the organization’s work. 

For 98 years, UWGG has relied on community input to identify community issues that need to be addressed. UWGG sought input from the community in 2014, and results helped the organization define poverty as its single focus issue. Since then, UWGG has ensured its partnerships are working together holistically to end poverty. 

COMMUNITY SURVEY FINDINGS 

The most recent community survey was conducted by a consulting group to ensure unbiased results and reporting. Findings will help UWGG build upon its efforts to end poverty and define targeted goals. The executive summary of survey findings can be found at: www.UnitedWayGSO.org/Survey.  

In the survey, the community identified homelessness/housing as the most significant community issue, ahead of poverty, mental health, crime, health care and hunger. Although poverty was not ranked as the most significant issue facing the community, nearly all respondents agreed that poverty is a significant problem.  

Findings also indicated that both current donors and nondonors have a favorable opinion of United Way and its leadership, and that the organization is well positioned to continue leading local efforts to end poverty.  

Since the survey was issued, the importance of working together as a community to address issues has been heightened in the wake of the impacts of COVID-19 and the murder of George Floyd. 

Prior to the COVID-19 pandemic, over 57,000 people were living in poverty in the greater Greensboro area, including one out of every four children in Greensboro. Due to the pandemic and its economic impact on thousands of people, companies, and organizations the number of people who are financially unstable or living in poverty is expected to increase.  

RACIAL EQUITY SURVEY FINDINGS 

In response to the murder of George Floyd, UWGG hosted a series of four virtual community conversations attended by hundreds of people to listen and learn how best to align its work of ending poverty with racial equity and justice.  

UWGG ultimately surveyed participants and community members to identify common themes from these virtual conversations. Respondents were asked to identify and rank their top three short-term and top two long-term priorities they believed needed to be collaboratively addressed in the community.  

Survey participants were also asked if they would like to volunteer on committees or groups, or with local organizations addressing these issues and 80 people indicated they would like to volunteer. UWGG’s racial equity work can be found at: www.unitedwaygso.org/equity.  

The survey identified the following priorities: 

For action now and implementation in 180 days 

  • Racial Equity Training for community members, business leaders, government employees, public service staff, students, educators, faith community, etc. 
  • Workforce Development for jobs at wages that support families 
  • Police Transparency open conversations and data sharing regarding policing 

For action that will take more than 180 days and implemented within two years 

  • Housing addressing affordable housing issues, evictions, repairs, rent assistance and homeownership programs 
  • Early Childhood Development access and affordability of universal programs for pre-K education and childcare  

STRATEGIC NEXT STEPS 

UWGG is working to connect racial equity survey findings and volunteers to appropriate organizations and committees. UWGG will combine racial equity and community survey results to produce strategic action steps that are aligned with its efforts to end poverty. Findings will help UWGG improve its internal and external operations as it works to address racial equity and develop a renewed community goal of ending poverty. 

“Right now, our community is facing two major issues that are very aligned with our strategic efforts to end poverty. The pandemic has no doubt caused more families to fall into poverty, and our community’s call for racial equity and justice has highlighted the voices of people who have been systematically forced into poverty for centuries. We are more eager than ever to work together as a community to address the root causes of poverty. Everyone has a seat at our table,” said Michelle Gethers-Clark, President and CEO, UWGG. 

UWGG’s holistic solutions to address the root causes of poverty include safe housing and shelter, nutritious food services, educational supports for children, job training and placement, and initiatives like UWGG’s Family Success Centers. 

“We are very well positioned to help families in our community who are struggling and looking for pathways out of poverty. Please take a moment to learn more about our efforts by visiting our website and consider joining the movement to end local poverty.”

Tidal Wave Auto Spa Hosts 12th Annual Charity Day Benefitting United Way of Greater Greensboro’s Efforts to End Poverty, Sept. 18

Greensboro, NC (September 17, 2020) – Giving back to the communities they call home is a core value for Tidal Wave Auto Spa. Tidal Wave’s 12th Annual Charity Day will be held Friday, September 18, 2020 and will benefit United Way of Greater Greensboro.

“We chose to focus our 12th annual Charity Day on United Way of Greater Greensboro for the third year in a row because we know their efforts to end poverty are working. We are looking forward to another successful year raising dollars and awareness for United Way,” said Jennifer Rogers, Marketing Manager for Tidal Wave Auto Spa.

United Way of Greater Greensboro is kicking off its 98th annual campaign this month. Prior to the pandemic, there were more than 57,000 people in greater Greensboro living in poverty, making community member support more important than ever before.

Tidal Wave donates proceeds from all sales made each Charity Day to a charity or non-profit in the local community. Across all its locations in the Midwest and Southeast, a total of $500,000 has been raised from Charity Day donations alone.

Tidal Wave Auto Spa of Greensboro is located at 3745 Battleground Ave, Greensboro, NC 27410 and is open from 8:00 a.m. – 8:00 p.m.

United Way of Greater Greensboro Continues 98th Year Celebration With Free Virtual Concert featuring J. Timber, Sept. 22

Greensboro, NC (September 16, 2020) –  United Way of Greater Greensboro (UWGG) is continuing to celebrate its 98th year and invites everyone in the community to join the fun. On Sept. 22, 5:30-6:30 p.m., UWGG is hosting a free virtual concert with live music by local artist J. Timber.

J. Timber is a longtime supporter of UWGG’s efforts to end poverty. He was featured on UWGG’s Artists United to End Poverty benefit album, produced in partnership with The Culture Pushers. He has also performed at multiple UWGG events including Young Leader’s volunteer game nights at UWGG’s Family Success Centers.

“I care about the work United Way is doing. I believe in it, and I want to use my platform to them end local poverty,” said J. Timber. 

Everyone is invited to virtually attend the concert to learn about UWGG’s efforts to end poverty and enjoy the family-friendly concert.

UWGG is asking 10,000 people to donate $100 this year. During the event, attendees will be invited to text IND100 to 41444 to give and become one of the 10,000 people joining the movement to end local poverty.

Visit www.UnitedWayGSO.org/Concert to register and watch via Zoom. Alternatively, watch the Facebook livestream at www.facebook.com/unitedwaygso.  

United Way of Greater Greensboro Named One of the Triad’s Best Places to Work

Greensboro, NC (September 11, 2020) – As United Way of Greater Greensboro (UWGG) kicks off its 98th year, it is pleased to announce it was recently named one of the 2020 Best Places to Work in the Triad. The list of “Best Places to Work” is created annually by the Triad Business Journal. 

This award program was designed to identify, recognize, and honor the best places of employment in the Triad. To determine the Best Places to Work, Triad Business Journal solicited nominations and those companies were surveyed by an independent research firm. 

Employees of these companies decide who is awarded using the survey to evaluate their respective companies on six key engagement categories– personal engagement, trust in leadership, manager effectiveness, individual needs, team dynamics, and communication and resources. 

“It is an honor to again be named a best place to work in the Triad for the second year in a row. Our team works incredibly hard to serve our community and the donors who make our work to end poverty possible. We’re thrilled to be recognized in this meaningful way,” said Brian Graham, Vice President of Finance and Administration and Chief Financial Officer at UWGG.

The finalists are divided by size category based on the number of employees working in the Triad. Categories include micro (10-24 employees), small (25-49), medium (50-99), large (100-299) and x-large (300+). UWGG was named a finalist in the small category.

The Triad Business Journal will honor and announce the top-ranked businesses in each of the size categories during a virtual awards ceremony on October 8.

Greensboro Virus Relief Fund Accepting Grant Applications

Greensboro, NC (September 8, 2020) – The Greensboro Virus Relief Taskforce is pleased to announce it is accepting applications from nonprofits providing services to people impacted by the Coronavirus. The Taskforce will award five grants up to $25,000 to organizations addressing the priority areas of Employment Reductions and Housing Vulnerabilities.   

Funds will be allocated from the Greensboro Virus Relief Fund which was established by United Way of Greater Greensboro, City of Greensboro, and Community Foundation of Greater Greensboro. 

The Taskforce is co-chaired by Larry Davis, Assistant City Manager, and Frank McCain, Vice President, Community Impact and Investment, United Way and comprised of leaders from Community Foundation of Greater Greensboro, Greensboro Chamber of Commerce, Guilford County and leaders representing six priority areas. 

Interested nonprofits can learn more and submit applications by visiting www.UnitedWayGSO.org/Virus 

United Way of Greater Greensboro Gives Away Car!

Local winner randomly chosen out of donors who made gifts last year, organization announces plans to give away another car this year!   

Greensboro, NC (September 2, 2020) – At a virtual event today, United Way of Greater Greensboro (UWGG) continued its 98th annual campaign celebrations by giving away a brand-new Toyota Camry to Sherreka Clay. Clay, who works for Bluescope Steel, was randomly selected from donors who supported UWGG’s efforts to end poverty last year.    

“I always give without expecting anything in return. I support United Way’s efforts to end poverty because everyone has hard times,” said Clay, who added, “when you can help, you should, because you never know when you might need help yourself.”  

UWGG officials additionally announced thanks to continued support from an anonymous donor and Rice Toyota, for the third year in a row, people who donate $100 or more to UWGG during the 98th campaign year will also have a chance to win a car! Official rules can be found at www.UnitedWayGSO.org/Car.   

WATCH THE EVENT VIDEO: 

Prior to the pandemic, there were more than 57,000 people in greater Greensboro living in poverty, making support from the community more important than ever before. As many local companies have shifted their operations to virtual environments, UWGG is also ready to offer virtual workplace fundraising campaigns.

“As our community continues to recover from the economic impacts of Coronavirus, United Way’s work to end local poverty is more important than ever before. I’m excited to say that the team at United Way is prepared to partner with local businesses and community members virtually this year. I encourage everyone in our community to learn more about our efforts and make a gift today that will lift local children, adults and families out of poverty,” said Bill Morrisette, CEO and President, Morrisette, who is serving as this year’s United Way Campaign Chair.   

UWGG is inviting anyone who would like to make a gift, to visit www.UnitedWayGSO.org. Visitors can watch a video, “We are UNITED”, to discover how the organization’s response to Coronavirus and racial equity are tied to its efforts of lifting children, adults and families out of poverty.    

United Way of Greater Greensboro Kicking Off 98th Year Today, Will Have Exciting Virtual Events Throughout September

United Way launching virtual campaigns today, giving away a car tomorrow, and later in the month hosting Misty Copeland at its speakers series, and having a concert featuring J. Timber 

Greensboro, NC (September 1, 2020) – The entire community is invited to virtually join United Way of Greater Greensboro (UWGG) as it officially kicks off its 98th year by launching virtual campaigns today, giving away a car tomorrow, and hosting world-renowned ballerina, Misty Copeland, and having a concert featuring local artist, J. Timber later in the month.   

VIRTUAL CAMPAIGNS: 

Today, UWGG is inviting all community members and companies to visit www.UnitedWayGSO.org. Visitors can watch a video, “We are UNITED”, to discover how the organization’s response to Coronavirus and racial equity are tied to its efforts of lifting children, adults and families out of poverty.  

Prior to the pandemic, there were more than 57,000 people in greater Greensboro living in poverty, making community member support more important than ever before. As many local companies have shifted their operations to virtual environments, UWGG is also ready to offer virtual workplace fundraising campaigns. 

“As our community continues to recover from the economic impacts of Coronavirus, United Way’s work to end local poverty is more important than ever before. I’m excited to say that the team at United Way is prepared to partner with local businesses and community members virtually this year. I encourage everyone in our community to learn more about our efforts and make a gift today that will lift local children, adults and families out of poverty,” said Bill Morrisette, CEO and President, Morrisette, who is serving as this year’s United Way Campaign Chair. 

CAR GIVEAWAY:  

On September 2, 8 – 9 a.m., UWGG is giving away a car to one lucky donor who supported its efforts to end poverty last year. For the second year in a row, donors who gave United Way $100 or more had a chance to win a brand-new Toyota Camry. Attend to watch the car giveaway and learn how the organization is ready to support virtual workplace campaigns. This event is free and open to the public.  

Visit www.UnitedWayGSO.org/uwggbreakfast to register and watch via Zoom. 

Watch the Facebook livestream at www.facebook.com/unitedwaygso.    

MISTY COPELAND: 

On September 14, UWGG is hosting its annual Community Speakers Series featuring world-renowned ballerina, Misty Copeland. Misty made history as the first African American Female Principal Dancer with the prestigious American Ballet Theatre. This year’s virtual event will feature an inspirational interview with Misty led by local WFMY News 2 Anchor, Taheshah Moise.  

Visit www.UnitedWayGSO.org/speakerseries to purchase tickets and join the private Zoom webinar.   

J. TIMBER CONCERT  

On September 22, UWGG has partnered with talented local musician, J. Timber to perform a free virtual concert. Come learn about what’s new with UWGG’s efforts to end poverty and enjoy music for the whole family. This event is free and open to the public.  

Visit www.UnitedWayGSO.org/Concert to register and watch via Zoom. 

Watch the Facebook livestream on at www.facebook.com/unitedwaygso.  

$19,000 Granted to Three Local Nonprofits Helping People Impacted by Coronavirus

To-Date, Greensboro Virus Relief Taskforce Has Granted Over $2.2 Million to 103 Local Nonprofits

Greensboro, NC (August 7, 2020) – In its eleventh round of funding, the Greensboro Virus Relief Taskforce granted $19,489 to 3 local nonprofits providing services to people impacted by the Coronavirus. To-date the Taskforce has granted a total of $2,242,077 to 103 local nonprofits helping thousands of individuals and families.

The funds were allocated from the Greensboro Virus Relief Fund which was established by United Way of Greater Greensboro, City of Greensboro, and Community Foundation of Greater Greensboro.

The Taskforce is co-chaired by Larry Davis, Assistant City Manager, and Frank McCain, Vice President, Community Impact and Investment, United Way and comprised of leaders from Community Foundation of Greater Greensboro, Greensboro Chamber of Commerce, Guilford County and leaders representing six priority areas.

The latest round of funding was granted to the following nonprofits addressing the following priority areas:

Education

  • Anchors: $9,489

Food Insecurities

  • Operation First Response: $4,000
  • Youth of NC: $6,000

Weekly Donor Thank You

The Taskforce is grateful for gifts of all sizes and every donor is contacted personally to acknowledge their support. Additionally, the Taskforce would like to acknowledge the following organization for their extremely generous support this week.

  • Triad Business Bank: $10,000

MeaningFULL Meals Helps to Feed Children Over Summer Months, Public Encouraged to Get Involved

Greensboro, NC (June 23, 2020) – United Way of Greater Greensboro is mobilizing the community throughout July with its annual MeaningFULL meals program in partnership with BackPack Beginnings and The Volunteer Center of the Triad.

Seven years ago, United Way and The Volunteer Center started MeaningFULL Meals, a nutrition project that seeks food donations to help feed school children in need while school is out for summer. BackPack Beginnings joined the partnership five years ago and serves as the recipient of all food donations, dispersing them to children and families in the community.

In the summer months, many local children do not have access to nutritious meals and go hungry. The community is invited to be part of the solution by supporting MeaningFULL Meals this July.

“BackPack Beginnings is grateful for United Way of Greater Greensboro’s and The Volunteer Center of the Triad’s continued support of our feeding programs through MeaningFULL Meals.  Due to COVID-19, we have seen an unprecedented need for our food programs this Spring, and we anticipate this elevated level to continue throughout the summer and into the 2020/21 school year.  Food items donated will assist us in making sure local children are not going hungry when school is out,” said Parker White, Founder and Volunteer Executive Director, Backpack Beginnings.

Making a big difference is as easy as 1, 2, 3:

  1. Get a box.
  2. Fill your box with donated food items.
  3. Drop off collected items at BackPack Beginnings

Boxes are available for pick up from United Way if needed. Printable flyers with a full list of needed items can be found at UnitedWayGSO.org/meaningFULL. BackPack Beginnings office hours are listed at backpackbeginnings.org/contact

United Way of Greater Greensboro Announces 2020-21 Board Members, Campaign Chairs

Greensboro, NC (June 22, 2020) – At its recent annual meeting, United Way of Greater Greensboro donors unanimously voted to accept Charlie Brinkman of Merrill Lynch to serve as a new member of the Board of Directors, chaired by Kim Gatling of Fox Rothschild. The following volunteers have also accepted appointments for the 2020-21 annual campaign:

Campaign Chairs:

  • Co-Chairs, Allison and Bill Morrisette, Morrisette
  • Vice Chair, Scott Baker, TowneBank

Tocqueville Society Co-Chairs:

  • Lovelle and Alan Overbey, community leaders

Leadership Co-Chairs:

  • Susan and Bill Veazey, community leaders
  • Jacalyn and Brantley White, community leaders

Board of Directors members provide direction, support, guidance, and governance to the organization and leverage their expertise to advance the work of United Way. Annual campaign chairs help United Way raise awareness and support throughout the greater Greensboro community.

United Way of Greater Greensboro is pleased to announce the following 2020-21 Board of Directors:

United Way Board of Directors:

  • Darryl Aaron, Providence Baptist Church
  • Charlie Brinkman, Merrill Lynch
  • Claudia Cannady, community leader
  • Michele Deuterman, ITG Brands
  • Manuel Dudley, Guilford Technical Community College
  • Mandy Eaton, Cone Health
  • Kim Gatling, Chair, Fox Rothschild
  • Jacquie Gilliam, UNC Greensboro
  • Mike Gillis, DMJ & Co.
  • Tom Glaser, community leader
  • John Houghtby, Ecolab
  • Mark Kiel, community leader
  • Wanda Legrand, Guilford County Schools
  • Davida Martin, community leader
  • Phil McCall, community leader
  • Heather Milligan, Lincoln Financial Group
  • Allison Morrisette, Morrisette
  • Bill Morrisette, Morrisette
  • Nathan Myers, TRUIST
  • Brian Pierce, Deep River Partners
  • Antonia Monk Richburg, Cone Health Foundation
  • Dan Scutari, WFMY News 2
  • Leigha Smith, Wells Fargo
  • Gregg Strader, American National Bank & Trust
  • Adam Tarleton, Brooks Pierce
  • Tricia Teter, Cone Health
  • Jane Trevey, community leader
  • Jamiah Waterman, City of Greensboro
  • Sue White, Donathan Properties
  • Ben Zuraw, community leader