To end poverty, we must tackle it from all sides. It’s important we help struggling children, adults and families but it’s not enough. We must advocate policies and programs that fight the root causes of poverty at all levels of government.
Here are our top priorities, and how you can get involved.

Self Sufficiency Standard

Many families are struggling to stretch their wages to meet the costs of basic necessities. Though often not deemed “poor” by the official poverty measure, these families lack enough income to meet the rising costs of essentials such as food, housing, transportation, and health care. The 2020 Self-Sufficiency Standard meets the need for a measure of income adequacy that more accurately tracks and measures the true cost of living that families face today.

Two Generation Approach

UWGG’s Family Success Centers partner with families to support their transition from poverty into financial stability through personalized coaching and strategically bundled and sequenced services offered in a central location. The FSC model was built on four main principles: 2-generational, place-based, one-stop-shop, and long-term case management.  A unique component of this approach is the provision of transportation assistance and high-quality child development services, free to FSC members participating in on-site programming, in order to remove the top participation barriers.


High levels of residential segregation are intertwined with inequality and lack of access to opportunity. Increased concentrations of poverty and segregation are often in the same neighborhoods that face unequal access to jobs, education, and other services, limiting fair housing choice. Understanding the City of Greensboro’s 2019-2024 Analysis of Impediments to Fair Housing Choice, we advocate for policies and programs that increase supply and improve conditions for all families to secure safe and affordable housing.

Minimum Wage

Wages for the lowest paid workers in the greater Greensboro area have failed to keep up with the sharp increase in cost of living. We support policies that help close the gap between poverty and self-sufficiency.

Tax Benefits for Working Families

We support the reauthorization of federal Earned Income Tax Credit (EITC), Child Tax Credit improvements and the expansion of the Volunteer Income Tax Assistance (VITA) program.

Benefits Cliff

Working individuals in poverty may earn just enough to disqualify them from public benefits, but not enough to afford basic needs. We support policies that gradually decrease benefits as income rises.

Champion a cause. You can bring about change by using your voice.

United Way of Greater Greensboro recognizes that to achieve our goal of breaking the cycle of poverty, we must advance public policies that support our mission. We need your support. Speak out about the issues that matter to you. We encourage you to reach out to your elected officials, wear your LIVE UNITED t-shirt and show your support. Speak out. Be heard. Live United.



$25,000 Granted to Three Local Nonprofits Helping People Impacted by Coronavirus

To-Date, Greensboro Virus Relief Taskforce Has Granted Over $2.2 Million to 100 Local Nonprofits Greensboro, NC (July 23, 2020) –In its tenth round of funding, the Greensboro Virus Relief Taskforce granted $25,145 to 3 local nonprofits providing services to people impacted by the Coronavirus. To-date the Taskforce has granted a total of $2,222,628 to 100 local nonprofits […]

MeaningFULL Meals Helps to Feed Children Over Summer Months, Public Encouraged to Get Involved

Greensboro, NC (June 23, 2020) – United Way of Greater Greensboro is mobilizing the community throughout July with its annual MeaningFULL meals program in partnership with BackPack Beginnings and The Volunteer Center of the Triad. Seven years ago, United Way and The Volunteer Center started MeaningFULL Meals, a nutrition project that seeks food donations to help feed […]

United Way of Greater Greensboro Announces 2020-21 Board Members, Campaign Chairs

Greensboro, NC (June 22, 2020) – At its recent annual meeting, United Way of Greater Greensboro donors unanimously voted to accept Charlie Brinkman of Merrill Lynch to serve as a new member of the Board of Directors, chaired by Kim Gatling of Fox Rothschild. The following volunteers have also accepted appointments for the 2020-21 annual campaign: Campaign […]